Accessibility

Listen to this page
High contrast
Text size

(Digital marketing) · seo & content

Found, then chosen.

Search engine optimisation from Norwich, done the way it actually works: built into the foundations, written for people, measured from day one - and improved for as long as it earns its keep.

Put a brief to work + foundations first + household-name pedigree + no guarantees sold

SEO is not bolted on afterwards. It is planned in from the first line.

And search is a writing discipline as much as a technical one. Our copywriting lives here for a reason: words on your site have two readers - people and search engines - and the craft is satisfying both without either noticing the other was catered for.

(Search pedigree)

Hargreaves Lansdown·Charles Tyrwhitt·Naked Wines·Laithwaite's Wine·Virgin Wines

household names we have done search and online marketing for

What gets you found.

Foundations firstTechnical health, structure and speed - the part most agencies cannot touch because they do not control the platform. We build on OliveCore, so search-friendliness goes in at the framing stage, not as a retrofit.
Words that workCopywriting is part of the service: pages written for people first, structured for search second - clear, engaging, and findable.
Local to nationalFrom being found across Norwich and East Anglia to competing on national terms - the pedigree above did not come from local-only thinking.
Measured from day oneRankings, traffic and enquiries reported in plain English - you see what moved, what did not, and what happens next.
Users tested, not guessedUser-experience testing is offered on every project - because ranking well only pays if visitors stay, read and act.
Search starts in the buildThe strongest SEO decision is made before a single page ranks: how the site is built. See web design & build.

(An honest question)

Ranking guaranteed? By whom?

Nobody outside Google controls Google. Yet the market is full of number-one promises and talk of “dominating the rankings” - and if someone guarantees you page one, ask them to put it in the contract, and watch.

Honest search work looks different: sound foundations, content worth ranking, patience, and receipts. It is slower to promise and faster to compound - and it is how the names above got their money's worth.

Found, not promised.

The work, in order.

Audit

Where you stand, who outranks you, and why - technical health, content gaps and the competitive picture, in plain English.

Foundations

Structure, speed and indexability put right at platform level - the part that pays for every ranking that follows.

Content

Pages written for people and structured for search - the words doing the ranking are the same words doing the convincing.

Measure and iterate

What moved, what did not, what is next - reported plainly, and improved for as long as it earns its keep.

Say hello.

Please enter your name.

Please enter a valid email address.

Please add a short message.

Thanks - your message is on its way. We'll be in touch shortly.

We'll only use these details to reply to you. Nothing else, no lists.

0800 688 9010Freephone - talk to the people who do the work
talk@neooptic.comWe reply like humans, because we are
Norwich, UKEst 2000 and still here - working with clients everywhere
Proud to support
Powered by renewable energy
Actually in Norwich - ring us and see